Visual Identity — 2020

Mão-cheia is a vibrant restaurant where every chef is over 65 years old. With this project, Associação Pão a Pão aims to fight isolation and promote an active lifestyle, in a spirit of togetherness and sharing.

A place where traditional and contemporary flavours and knowledge are shared, in a partnership with Fundação Arpad Szenes – Vieira da Silva.

The shape of a hand is subtly suggested on the logo, with the cursive type promising a personal, friendly touch; the bold and round shapes remind us of a comforting welcome, past and present.

The color palette derives from the space itself, with pops of color inspired by the bold ingredients that make up the dishes served in this restaurant for all.